Thinking About Going Global?

Consider the tentative growth of global marketing budgets, these three resources identified by Small Business Trends as being helpful for launching your own business overseas are very timely.

In particular, they highlight the importance of attending conferences and trade events.  The rationale?  "Trade fairs and shows allow you to introduce international buyers, distributors or representatives to your products or services... You’ll also be able to meet other small business owners and gain their insight about what’s worked for them, what hasn’t worked and get an insider perspective about what could be in store for you as well."

They’ve also identified a searchable list to find official trade missions and trade events sponsored by the International Trade Administration of the U.S. Department of Commerce.  Click through to learn more about this and their other identified resources for encouraging overseas business growth.